Tips for Finding a Merchant Account That’s Right for Your Business

One aspect of internet marketing that many people don’t give enough attention to is the importance of finding a good merchant account. To ensure that you select a merchant account that’s ideal for your business, keep the three factors we’ll be discussing below in mind.

It’s essential that you make it a high priority to find a good merchant account, because if you want to sell products online, you’ll be depending on this to make sure your customer’s payments go through. So don’t be in too much of a hurry to pick a merchant account; do some comparison shopping before making a final choice. You want to select the service that perfectly suits your particular business, and it’s necessary to shop around to determine which one fits the bill. You have to consider the type of website, products and customers you have and find the service that will be right for your situation. Keep in mind all the factors that you’re looking for before committing to one. Look for a merchant account company that will exceed your expectations and give you really good customer service. You definitely do not want to choose a merchant account that will leave you hanging out to dry when you really need their help. If you get a feeling that they don’t really care about their customers or are taking them for granted then it’s better to skip it. You can usually find out about customer service by searching online for reviews and feedback and if what you find is a whole lot of negativity and complaints then you should use that as an excuse to choose a different company. One good way to explore the customer service of a company is to apply for an account and measure their response time. If they’re not giving a good response to their prospects, chances are high that they’d do the same for their customers – which means you need to be careful about who you go with.

Last but not the least; don’t commit to paying large amounts of fees every month. You want to be practical about the fees you pay, so you should pay attention to this factor before signing up.

Be careful about paying a lot for a company that isn’t giving you services that make it worth the cost. Yet you should also stay away from a company that tells you it can deliver everything you need at a price that seems too good to be true. In other words, you want to find a quality merchant account at a reasonable but realistic price.

In conclusion, the ability to accept payments in a hassle free manner is something that’s necessary for your website and business to flourish. Going for the right merchant account for your business is crucial, because in the long run your sales depend on it. Don’t settle for something less; always go for quality when choosing a merchant account, even if that means paying a bit more in fees.

Apply These Tips To Your Home Business Plan

Plenty of people are already earning a steady income through their own home business. Even though they are willing, they are unsure where to begin. Your home business efforts should be backed by as much knowledge of your chosen industry as possible. Start here!

Working from home can become boring, so try to arrange meetings with clients. To keep from getting too lonely, try to get out of the house at least several times a week.

If you often entertain clients with dining out or other activities, remember that you can deduct expenses like these from your taxable income. A dinner business meeting is a legitimate cost of doing business. Just be careful to limit these deductions to expenses incurred while entertaining clients or prospects, or else the entertainment expenses are not justifiably tax deductible.

Pay attention to your own personal health when it comes to your office environment by investing in comfortable and ergonomic equipment. Craning your neck in order to see the screen on your computer will make you uncomfortable or worse yet, could lead to some sort of permanent damage. If you have to spend a lot of your time sitting at a desk, buy a good quality chair. Your lighting, mouse, keyboard, monitor and all the components of your workstation should be of the best and most comfortable quality possible. You be surprised at how far you can go with a 200 dollar budget.

Your exposure to the rest of the web has much to do with your search engine rank. Home business owners who are implementing online marketing strategies and hoping to reach a broader audience will find SEO an invaluable tool. It is very possible to do SEO work alone, especially with the many resources available.

Try advertising your home based business through the internet. Hire someone to build your website, or do it yourself. Make sure it’s easy to get around. Give your customers useful content and the ability to stay connected with you. Allow them the convenience of ordering your goods online wherever possible. Do research and talk to design companies to gain knowledge on the best ways to create a great website.

As soon as you receive payments, deposit them. You should make your deposits daily, instead of weekly or monthly. You’re less likely to lose a check if it is lying around for less time. Also, deposit with a teller instead of an ATM machine, this will also help assure the money gets into your account without any questions.

Potential investors will question you about how you plan on setting up your business and how you will plan to run it. Make sure you are geared in to what is going to generate the most earnings at any given moment.

You should use your business address rather than a post office box whenever possible. If you run the business from your home you should not use your home address for your business advertising. Your customers will feel more comfortable knowing your company is not a faceless entity. This will improve their level of trust in your commitment to serve them well, and it will build up their confidence in your responsiveness to their needs.

You should consistently look toward the future and set goals for success. Celebrating your success in the past is good, but remember that those successes have already occurred. Keeping your focus on whatever is coming in the future is more important than past events. You need to be prepared for opportunities which are just around the corner, as well as any obstacles which may occur. That way, you won’t be blindsided by something you weren’t looking for.

To set a reasonable price for anything you want to sell, start by getting a good feel for its current market value. Look at your competition, and aim to offer more competitive prices. Never talk negatively about your competition, focus on marketing your good qualities.

Now that you have a greater idea of what you need to do to create and manage a home business, you should start feeling like you can accomplish your home business goals. Remember that the information you learned is only going to work if you apply it. If you follow the tips in this article, then your home business should succeed.

How adult websites pioneered internet advertising

1. porno websites invented on-line payment systems.

May seem weird however adult websites where those answerable for main brekthroughs in online fee systems. You suppose the biggies like ebay or Amazon got here up with online payments? Nope. The porno Kings did – back within the mid-’90s. “Digital Card Systems” made beaucoup commissions for processing sales on a range of sites…like ClubLove – promoters of the infamous Pamela Anderson-Tommy Lee sex tape.

2. E-mail autoresponders

Porn web sites needed a way to keep in reactive contact with their shoppers in order that they invented autoresponders.

Sure the porno business pioneered autoresponder campaigns. Besides back in the Nineties it was more like unsolicited emails – spam. By 2003 it was out-of-control. One out of each spam email sent was for porno sites.

3. Streaming video content material

Do you assume YouTube invented it ? Earlier than YouBoob took over the world of streaming online video, guess who did it first? Give the person a cigar. Yep – pornsites. They were the first to make use of streaming JPEG push video – video that ran in the browser and didn’t require a plug-in.

4. Video Conferencing

Multinational companies did not invented video conferences and calls. Once more – pioneered by porno sites. But it surely was known as Stay Chat or Video Reside Chat. Assume camgirls. “What are you wearing?” – aside from the first time you could see what she was – or wasn’t – wearing.

5. Pop-Ups, Pop-Unders, Mousetrapping

All you get-wealthy-quick Clickbank entrepreneurs owe a debt of gratitude to the porno industry for these annoying numbers.

6. Broadband internet connections

Superior ? That’s tru, the necessity for top obtain pace to download and look at filme porno generated this breakthrough.

Broad band – get it? But yeah…as soon as once more it was the adult business that considered this first. Specifically, Penthouse Journal in the ’90s once they gave away 2400-baud modems to access the magazine’s XXX bulletin boards.

7. Traffic optimization

Smut, smut and extra smut. Online porno Sites were building huge web site site visitors by sharing hyperlinks, prospects, and revenues among themselves – lengthy earlier than blog networks, or websites like Digg, Reddit and even Adsense and fb had been around. The porno dudes developed the idea of high sites linking to generate visitors and have been among the first to develop an affiliate income-sharing model.

Some extra opinions : Video Spokesperson is another idea that I can consider that originated from the adult industry, besides on this case the spokesperson just isn’t dressed in enterprise attires.

Continuity programs.

They weren’t the first to use month-to-month programs (offline media like e book of the month clubs and newspaper subscriptions most likely were) however they had been the primary ones to do it online.

Multiple fee options.

Many of them settle for multiple payment options… some even let their customers bill their membership to their cellphone bill(!). Some of those sites even let folks pay by digital check.

Outdoor Advertising

Outdoor advertising in India is in vogue. It is the most raging practice these days, thanks to the vote-garnering strategy and horse race between various political biggies like Narendra Modi, Rahul Gandhi for the upcoming elections. Such a rage means a brisk business for advertising agencies in India. The hoardings at various outdoor locations to catch the eyes of public have been rented out for the election season and have helped the ad agencies to mint money out of politicians’ pockets.
The ad agencies in India are large in number and these are indulged in launching advertising campaigns through vast available outdoor media. As found by various researches Outdoor Advertising in Delhi or in Mumbai contribute a major share to overall revenue of the respective cities. From a small remote area to a big metropolitan city, ads through outdoor media are a usual sight and indeed one of the most effective tools for advertising.
Adding to the charm of outdoor advertising is the digital twist which enables the ad agencies to change, modify the timings of various ads to be depicted at the hoarding screen. This has led to an evolution in the advertising industry where there is limitless scope of innovation along with challenges of being creative as well as cost effective and of stealing attention of their customers in this ever – rushing world of busy professionals.
Advertising agencies in Delhi have mechanized various innovative ways to promote various national and international brands. These media formats include outdoor advertising on billboards (digital as well as traditional), lamp posts, wall graffiti, transit ads, hoardings, kiosks (conventional and electronic),etc. As already mentioned the introduction of digitization has helped in hassle – free campaigning and promotions of various brands. This has helped Delhi for being the favorite market to launch new campaigns.
Coming on to the ad agencies in Mumbai, these are a step ahead in promoting brands by taking advantage of the well knit public transportation system and using the basic media like buses, trains and bus shelters for launching various campaigns. All in all there have been similar advances in this region advertising technologies due to the advent of technology in this field, which have been well en-cashed by these agencies.
This can be very obviously seen that the brisk business being offered by the existing circumstances is here to stay but the evolving nature of today’s customer will prove to be the point of differences and competition for various ad agencies, especially the ones in metro cities. Even the remotely situated consumers are undergoing a rapid development process which will help both the consumers and the agencies dynamic tasks of discovering new methodologies to enhance their productivity and efficiency simultaneously by maintaining and increasing their customer base.

Why You Should Use A Home Business Office

Making a success of any home business venture takes time, dedication and helpful information. If you take the time to learn the best moves to make in a home business, you have a greater chance at making your investment pay off for you. Reading this information is a great first-step to success!

Keep up to date business records. While you might think that the IRS isn’t interested in someone’s small home business – they are. In fact, one of the things that the IRS monitors closely is business income. Keep a daily log of all purchases and income. Keep all receipts and update your information weekly, whether using software or manually writing it in a ledger. When tax time comes around, you will be happy that you did this, as your tax return will be that much easier to prepare.

Since your home is also your work place, make a point to get out of the house on a regular basis. Don’t isolate yourself for the sake of convenience. Go have lunch in the park, grab your coffee at a bookstore, etc. Just make sure you are out breathing fresh air at least once a day.

One good way to jump start your home based business is to send emails to your friends notifying them of your business. This will not only give you your first set of customers, but they can also act as advertisers as they tell more and more people of your business.

I’m sure everyone has heard the saying “finish what you start.” As everyone gets older, it is easy to realize that its much harder to finish what you start than people think. Everyone can dream, but carrying out that dream takes hard work and determination. Do not give up on your business. With your solid plan and a strong stomach, persevere!

When working from home, remember to keep on top of your personal appearance. Even though it can be extremely fulfilling to have a home business, your self-esteem could suffer if you place work before your own needs. Working in your pajamas is wonderful occasionally but don’t make a habit of it. Get up, have a shower, and dress for the day as you would for any other work location. Investing in you, and integrating these tips into your days, will improve your opinion of yourself and also improve how other people perceive you.

When running a home business, one of the most important strategies you can use is staying focused. There are many daily distractions that can tempt you to waste your valuable time but if you practice staying focused on your goals, you will find that you will see results more quickly.

Determine how much it costs to make your product if you run a home business. You should charge others twice this amount for wholesale and twice the amount of wholesale for retail. If you do not have an accurate estimate of how much it costs for your product, you will not be able to charge others the correct amount.

Your home business should have promotional materials galore. Some websites have exceptional deals on business cards, so look out for deals. Either way, a professional, streamlined business card will make your business look efficient and organized. Your customers will also have a handy reference to keep on hand for future transactions.

Check out free business seminars near you. Free seminars hold a wealth of information, and can be an excellent way to network with other business owners. You will learn valuable information about running your small home business and you will be able to bounce your ideas off of other business professionals.

When starting a home business, look for something original. Research the market and your local area to find something no one else is doing. Make sure you stand out by offering something new and exciting to your area. Originality can make your home business a great success!

Before starting a home business take time to learn as much as possible about small businesses. There is a lot of information on this topic. The US Small Business Administration is a great place to start. You can visit them at http://www.sba.gov. There is a whole section devoted to home business.

Do not risk failure by failing to explore all of your networking options. Register yourself and your business on online professional networking and small business communities sites and interact often with others. Attend local seminars, conventions, and lectures marketed toward small or start-up home businesses. You will absorb valuable information and spread the word about your company.

Peruse government surplus sales. You’ll find all kinds of supplies to outfit your home business. You will be amazed at what the government gets rid of every day! These sales have everything from used office furniture to surplus trucks, cars and other vehicles that the government no longer needs.

Make sure you get the right kind of insurance for your home business. The insurance you already have on your home might not cover your new activities. Get in touch with an insurance agent who can inspect your business and determine the main risks to help you choose the right insurance policy.

When it comes to taxes and your home business, you want to be sure that you consider your work area when it comes to deductions. This is important because you can save a lot of money by claiming even partial areas of your home that are used strictly for business purposes.

A great tip for your home business is to be a positive contributor to home business in general by either contributing to forums or participating in local events. It can only help you and your reputation if you do all that you can to assist the larger society that you belong to.

A great tip for your home business is to make sure that you have an adequate amount of security to protect your product, records, and any business related equipment. This is especially important if your home address is public and people know what you have on the premises. Your safety and the safety of your business should be of the utmost concern.

With proper preparation beforehand, starting a home business can be rewarding and fun. Keep these tips in mind to minimize the potential hassles that might get in the way of a smooth home business launch. Be on the lookout, too, for more helpful information. Any piece of advice that suits your business situation is a valuable asset.

Actually, data entry work from home or home based business is quite promising. Once you decide to begin it, the first thing you should remove from your mind is the opportunity to earn for instance thousands of dollars in the first month. Just like any other business, data entry work from home jobs needs time to develop and that is why they have to highly commit in it. Also you have to build your skills in which you have to really good in it to enable you in attracting more customers. After acknowledging all those necessary information regarding data entry work from home, you can find it with more ease and you will be able to use the services given by outsourcing company.

Prescription Drug Addiction in the US

Prescription drug abuse and addiction is a severe and growing problem in the United States. Abuse of prescription drugs has surpassed that of cocaine, heroin and methamphetamine, leading to new drug addictions for millions of Americans each year. The most critical problem is that users are generally under the impression that such drugs are “safe” because they are medically approved for use. However, most of these drugs are made from dangerous and addictive substances such as opiates, and even under supervised medical care addiction can occur. But while there may be drug addiction treatment centers readily available in every state, the best defense against prescription drug addiction is a good offense in the form of education.

The demographics of people who abuse and become addicted to prescribed drugs are surprisingly diverse. Affluent people, the very poor, the educated and uneducated, professionals and laborers alike all fall victim to this disease. According to 2004 research by the US Office of National Drug Control Policy, an estimated 20% of adult Americans have abused these drugs at some point in their life. In fact, abuse of painkillers and sedatives is highest among the elderly, who are prescribed more of these drugs than any other age group. Even under a physician’s care it is possible to become addicted to such medications and many elderly may not even realize they have become addicted.

The second largest age group of prescription substance abusers €” and the fastest growing €” is among teens. Prescribed drugs are easy for most teens to obtain and are often marketed under the guise that these drugs are safe alternatives to other drugs such as marijuana, cocaine and heroin. In fact, this popularity of prescription drug use among teens has helped push prescription drugs to become the 2nd most widely abused drugs in the country behind marijuana. Painkiller abuse by teens is especially dangerous considering that the human brain is still developing and can be profoundly and permanently affected by even moderate drug use.

The mental and physical health risks associated with prescription drug addiction are substantial. For example, a 2004 study on deaths caused by poisoning in the United States indicated that nearly all were caused by drugs, and most were specifically related to prescription drug abuse. (According to theantidrug.com, a US-Government-backed website dedicated to eradicating illicit drug use.) This is attributed to the fact that these drugs are highly addictive, cause tolerance and dependence to develop rapidly, and have severe physiological consequences such as heart failure, pulmonary disorders, seizures, stroke, suicidal or homicidal tendencies and psychotic episodes.

Despite the severity of most prescription drug addiction problems, treatment is easy to obtain and can be very effective. Severe problems can be addressed in an inpatient treatment center, while less severe problems or recent relapses can be treated in an outpatient treatment program. While each might have varying levels of treatment, both make use of individual and group therapies as part of a lifelong strategy of Relapse Prevention to address denial management and the treatment of Post Acute Withdrawal Syndrome or PAWS.

Whatever your situation may be and wherever you are, you’ve come to the right place. Use the links below for more information or to call us right now for a free, confidential and no-obligation consultation to see how we can help you or someone you care about fight the disease of prescription drug addiction.

Business Marketing Program Instructors Offer Professional Advantage To Students

The professors of a post-secondary program are its backbone. These professionals are the ones who guide students thorough course work and ensure that they are well-versed and fully competent once they graduate. At Centennial College, professors and instructors bring years of experience with them to the programs in which they teach.

As one of Toronto’s respected Business Marketing Programs, Centennial College’s offering employs professors who have so much to offer that one faculty member believes they are one of the undertaking’s most special aspects. €What’s unique about the program, really, are the professors,€ says faculty member Danika. €They bring a lot of interesting techniques into the classroom. It’s not just lecture, lecture, lecture. It’s also some innovative techniques for doing group work and for being involved in the classroom. Also, the professors have a very long history in the marketing field and have a lot of experience to bring to it.€

While Danika offers an overview of this undertaking, let’s take a closer look at its approach to teaching students.

1) Students get a business foundation through courses that cover vital basics such as: accounting, operations, organizational behaviour and international business.

2) There are four Marketing courses available in the program that introduce students to marketing theory and case-based problem-solving as well as marketing communications (which includes advertising and promotion) and professional selling practices.

3) Through the combination training that students receive, they gain all of the marketer’s key competencies €” creative, practical decision-making and clear, persuasive communications.

4) Because Centennial College believes it is essential that students receive hands-on experience, the program uses teaching methods that include: case studies, guest lectures, presentations, projects and computer simulations and technologies.

5) To allow students to enhance their knowledge and resumes, Centennial College Centennial is a proud sponsor of select Marketing students in national and province-wide academic competitions, including the Ontario Colleges Marketing Competition.

6) So that students can meet personalized goals, all four semesters of Centennial’s two-year Marketing program are identical to the first four semesters of our three-year, six-semester program. This allows graduates of Centennial’s two-year Marketing program to benefit from a seamless transition into the three-year Marketing program, should they wish to continue with a more in-depth study of the field.

Centennial College’s offering is proof that you don’t need a business marketing degree to launch a successful career. Past graduates have gone on to become merchandising assistants and supervisors, customer services representatives and product consultants in small and large businesses within industries as varied as government, not-for-profit sector, electronics, financial services, and food and beverage. Professionals with this type of education are in demand as almost a third of all North Americans are employed in marketing-related positions.

Why The Automotive Sector Can Still Benefit From Outdoor Advertising

From the very beginning, the motor car and outdoor advertising have been very closely connected. Indeed the development of modern Out Of Home advertising mirrors that of the automobile itself.

As the automobile became the predominant form of road transport, OOH advertising steadily evolved to meet the needs of a growing and increasingly sophisticated motoring audience. The construction of hundreds of miles of A-roads and later motorways provided unprecedented opportunities for automobile advertisers to reach out to thousands of drivers and passengers all over the country through large-scale billboard advertising.

Building brands

Car manufacturers were quick to recognise the importance of OOH advertising which was uniquely situated to reach out to their target audience. Early on in the 20th century, billboard advertising began to be extensively used for the purpose of brand building by automobile advertisers.

Despite the development of radio, television and more recently even internet advertising, OOH advertising remains as popular as ever with car manufacturers looking to build a brand or increase awareness. The abundance of billboards and poster advertising still to be found along most of Britain’s major roads proves that this simple but effective form of automotive advertising has endured the test of time.

Modern automotive advertising

Just like the automobile industry which has been evolving since the introduction of Ford’s Model-T, OOH advertising has experienced constant innovation with changes in the materials being used, as well as technology developments such as digital screens. Automotive advertising has been quick to embrace these developments.
Nissan chose digital OOH advertising to generate awareness of the distinctive new limited edition Nissan Juke Kuro, a departure from other models in its class. The Urban Adventurers theme was selected to convey a constant brand message to the target market of brave, dynamic and adventurous men. It emphasised the ‘cross over’ nature of the vehicle – both a smart business and a sporty leisure car.

Nissan ran a 14 day campaign on blowUP Media’s high quality Super Motion digital screen in a busy central city area of Birmingham. The interest generated by this campaign contributed to what turned out to be Nissan’s most successful launch ever.

A growing number of automotive brands are starting to integrate OOH advertising into their wider press, TV and social media campaigns to reinforce the marketing message and increase campaign awareness to unprecedented levels. VW ran a three-stage campaign in 33 countries to introduce the VW Golf VII, combining poster advertising with online promotion and TV adverts. Great focus was put on online aspects and interactivity from the start of the campaign. A website was used to instigate lively discussions about the Golf Vll on social networks such as Facebook, Twitter and Google+

What Is A Credit Card Merchant Account?

Entering the domain of online business can be quite a tough task as well as a huge business leap. This fact is true especially for those who aren’t well versed with the concepts of the online web world. The world of Internet is vast and one can get easily lost, if not acquainted with the right way.
People, entering the online business domain, have tried and tested different methods for booming the progress of their online business and to make maximum money out of them. Though, initially it might prove extremely difficult, but if the correct tools are selected and put in the right place, you might just end up becoming an online mogul. Now, that is something every online merchant is looking for these days!
One of the things which need to be understood well while carrying out online business activities is having an efficient credit card merchant account. Though, it might seem a mouthful at the first instance, understanding a credit card merchant account is quite easy. There are a large number of financial institutions which offer the credit card merchant account services, thereby reducing a lot of burden at your end. This might save a lot of your crucial time, which you can spend in other productive business activities.
A merchant account basically enables your business to accept the payments made by your customers through plastic cash. Such an account is viable for both; the online businesses as well as other businesses, which deem to accept CC payments. These account services, by allowing a business to accept the CC payment, increases both the profit margins as well as the customer base of the business significantly.
In today’s global world, where most of the customers prefer to make payments through credit cards only rather than resorting to cash payments, owning a merchant account has emerged as an absolute business necessity. Not only does it renders the shopping experience more convenience for the customers, but also boosts their spending power, which is directly linked to the revenue generation of the business unit.
When finalizing on the credit card merchant account services provider for your business, make sure you carry out proper research. Though, the process might be tedious but it is extremely important for the safety as well as the success of your business.
Every service provider comes with its own distinctive terms and services, and thus it becomes important to judge who is most suitable for your business. Once you have your account approved, you can instantly start accepting credit card payments, and the amount of which will be credited into your merchant account directly.

Information on Opening and Processing of an Internet Merchant Account

An Internet merchant account (IMA) is a kind of account which enables the businesses to accept the customer’s debit and credit card payments online directly. Merchant accounts are opened with banks or financial institutions that enable you to accept online payments and help in building strong customer base. The payment gateway in fact, transfers the billing details to the IMA provider. But there are many banks which do not facilitate this facility. The lucrative feature of online sales makes the IMA very essential for any business which operates online. Customers place their orders online by means of a shopping cart and are directed to the easy and convenient payment system where they select and finalize the purchase in the shopping cart.
Setting up an IMA account:
When businesses apply for merchant accounts, they are required to supply the bank with size of average order and average monthly amount which they expect to be running through their account. One should make a conservative estimate. They may be asked to keep a certain amount of percentage in their account to cover up the fraud. If you wish to round-up in order to impress the banker, you will end up paying more in the fixed capital. Hence, you must intimate him whatever you expect to be processing in the initial months of the trade. If by the 6th month, you have surpassed that amount, the banker shall discuss about augmenting your reserves, however you have your account and you have a thriving business.
What is required for setting IMA account?
€ An order form on the site which should be SSL encrypted
€ ISP, WPP or a Hosting company
€ Credential from any organization like VeriSign
€ Payment processing software
Various costs while setting IMA:
Acknowledging the cost of merchant provider might be tricky; however an IMA will have these kinds of costs:
€ Termination fees
€ Up front application fees
€ Discount fees
€ On-going fixed fees
€ Fixed transaction fees and
€ Miscellaneous fees
Credit card processing now through these accounts:
Merchants can also use these accounts to make the virtual credit card payment processing terminal and process the transactions for their customers. The details of the customer transactions are entered by the merchant into the virtual terminal. Merchants, who utilize the shopping carts generally use them in conjunction with systems of payment gateways and many times process the transactions through the virtual terminal if required.
Most of the merchant service providers present the cost details on their sites. The businesses must be capable of offering the customers, the ease of credit card payments comfortably and securely. If your business requires Internet merchant account, be sure that you receive the excellent assistance and support for the need of transaction processing. These accounts should be dependable and secure while processing the transactions of purchase and sales over the internet.